Bioanalysis Zone

The business of bioanalysis: new technology integration into bioanalytical workflows

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Scientific conferences offer a venue for stakeholders in the bioanalytical community to converge and discuss current and emerging trends affecting the discipline. In recent years, panel discussions with key opinion leaders, have become a complementary medium to reflect on the direction of travel faced by the business of bioanalysis [1–3]. These discussions have been filmed and then shared with the bioanalytical community via dual media formats; video access through the Bioanalysis Zone website and an accompanying publication [4]. This particular panel discussion was filmed during the 12th Workshop on Recent Issues in Bioanalysis (WRIB; PA, USA, 9–13 April 2018), and focused on

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